A CONVERSATION SPARKED

Everyone loves special treatment, right? So we created The Clay Circle. When you’re in the Circle, you get extra benefits and attention, like you’re family.

Rich Media

Rich media with ex-Patriot Scott Zolak promotes the Clay Circle and a high-profile car giveaway.

Banners

Rich media with ex-Patriot Scott Zolak promotes the Clay Circle and a high-profile car giveaway.

SOCIAL MEDIA/pr

Social media and PR drive website traffic and welcome new Circle members.

    TELEVISION

    Zo uses a perfect spiral to hit all five dealerships.

    OUT OF HOME

    Out-of-home reaches current and future Circle members at high traffic areas.

    Results

    Website traffic jumped. SERP scores soared. And so did leads and conversions. Safe to say, more people than ever are talking about Clay.

    A CONVERSATION SPARKED

    There’s plenty to say about Zmags’ digital publishing platform. What it is. How it works. Who it works best for. Fortunately, we had many ways to tell their story and fill the pipeline in the process.

    holiday playbook

    How do catalog etailers make the most of the holidays? Point to this guide and click.

    quarterly benchmark

    These reports help online retailers stay on top of what’s working.

    dimensional mail

    The magnetism of Zmags: Coming to a mailbox near you.

    RESULTS

    Quarter after quarter, we helped Zmags keep their pipeline filled and their revenue strong.

    A CONVERSATION SPARKED

    Digital changes how we look at everything, including type. Those designing for the Web have to know that the type they use will render perfectly across devices, platforms, and languages.

    RICH MEDIA

    These synched banners bring Monotype’s paper-to-pixel evolution to life.

      print

      Next, we created spread ads like these for leading graphic design publications.

        POSTERS

        If you went to Cannes, you saw these posters. And heard the buzz.

          Banners

          Rich media brought Monotype’s paper-to-pixel evolution to life.

            RESULTS

            Don’t take our word on it.
            An independent effectiveness
            study found:

            85%

            called ads
            “attention-getting”
            (avg. score: 70%)

            ads SCORED

            HIGHEST
            OVERALL

            IN THE CATEGORY

            93%

            said ads were “believable”
            (avg. score 76%)

            DIGITAL CTRS > 20%

            HIGHER THAN INDUSTRY

            A CONVERSATION SPARKED

            What started as soft grumbling quickly turned into full-force rage. It was the height of the banking crisis, and people’s love for big banks was at an all-time low (in many cases, the feeling was mutual.). So began our multi-year campaign to expedite their switch to Metro Credit Union – positioning Metro as “banking’s best-kept secret.”

            bus cards

            Where do you keep your secrets? We put ours on the sides of buses.

              Radio

              Our radio “couple” regularly shares their secrets about banking at Metro.

              RESULTS

              Since the campaign began, Metro has become the largest state-chartered credit union in Massachusetts, with over $1B in assets. Membership, account openings, and mortgage and home equity originations have increased every year.

              A CONVERSATION SPARKED

              How do we rise above the din of much larger TV, Internet and phone advertisers? With personal referrals from one friend or family member to another.

                RESULTS

                This ongoing program has generated new customers from day one, while showing appreciation for Frontier’s existing customer base.